All sponsorship funding goes towards running our events. Sponsor support directly helps us grow adventure riding as a sport and as a community in Australia. We have a HUGE reach. Through our 2022 event, we reached over 500,000 people through OpenRoads Rally social media channels alone, with our content viewed over 650,000 times. We reached 10,000 people through our website during the 6-month campaign period and reached a further 200,000 people after securing a spot on WIN TV Shepparton.
We had over 10 YouTube videos in 2022 from our community with over 20,000 views. And to cap it off, we’ve reached over 7 million people year-to-date through event director @jessicazahra’s social media channels.Our online and offline presence offers excellent exposure and a low-cost marketing ROI to an extremely engaged and targeted audience.
As a sponsor of OpenRoads Rally, you will have promotional access to thousands of people in the lead-up, during, and post-event. We’re confident you’ll make your mark.
Test yourself in a controlled environment. Recovery and first-aid are free at all events so you can focus on the achievement of overcoming tracks, rather than the stress of
getting stuck.
Test yourself in a controlled environment. Recovery and first-aid are free at all events so you can focus on the achievement of overcoming tracks, rather than the stress of
getting stuck.
Test yourself in a controlled environment. Recovery and first-aid are free at all events so you can focus on the achievement of overcoming tracks, rather than the stress of
getting stuck.
78.7% of our customers are men, and 21% are women. The majority of our attendees are from Melbourne, regional VIC and NSW. We have a growing number of participants from SA, TAS and QLD. As we expand interstate, we expect our audience to diversify and increase across Sydney, Brisbane and regional NSW. 70% of people who attend an OpenRoads Rally end up returning, doubling our attendance sizes every year.
Currently hosted in Victoria with nationwide online reach, we are expanding interstate across QLD and NSW in 2023. Many of our sponsors are available Australia-wide and you can choose to sponsor one local event or the entire circuit (see packages).
Please get in touch with us to discuss options. In the past, we have added brochures and merchandise to goodie bags, sent emails to our list with links to products, and promoted via our social media accounts. So long as our goals are aligned and beneficial for our audience, we are more than happy to help you promote your products and services.
Yes, absolutely! We have a tier for product-only sponsorship, which gives you access to get involved with the rally, along with a few other benefits. All products in this tier will be given out as prizes or in the raffle.
Please get in touch with us to discuss bespoke sponsorship package options.
Series Sponsor, Official Partners and VIC Associate Partners: October 19 2022. QLD and NSW Associate Partners: February 15 2023.
To get the most out of your sponsorship, please apply as early as possible. This helps us to get the ball rolling with advertising on our website, taking advantage of press opportunities, promoting Facebook events, etc.
We’re so looking forward to teaming up with you - THANK YOU! To discuss available packages and sponsorship options, please fill out the form at the back of this document and email it to us via partners@openroadsrally.com.
No worries, please send us an email via partners@openroadsrally.com and we’ll be happy to walk you through the entire process.